U-SUPPORT
Adriana Palau /Anton Krassa /Jian Qinru/ Raditya Mahdi
Pitch design proposal with Unicredit, focusing on conceiving and designing a new employee omnichannel experience and communication strategy to enhance the employee experience.
ROLE
Conceptualization, UX/UI Design, Prototyping.
DATE
July 2022
CLIENT
Reply Creative Challenge together with UniCredit
WEBSITE
Developed for the Reply Creative Challenge together with UniCredit. This project took The Team (Polifusion) to be the top 5 finalists and was presented back in July 2022 in Reply Xchange event in Milan
ABOUT IT
The challenge was to develop an enhanced omnichannel and communication strategy for UniCredit's bank service employees, transforming the omnichannel model into a unique customer experience and creating engaging communications.
To achieve this, we designed a bespoke Customer Experience Strategy that prioritizes matching customers in need with the appropriate expert to provide a quick solution. This involves three significant steps: an instant match, shared knowledge, and shared rewards.